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Copywriting & SEO Articles for Free Reprint
26 Great Tools for Copywriters
After more than 12 years as a professional writer, I have more effective copywriting and SEO copywriting tools at my disposal than I could poke a stick at. Thought I'd share some... Click for the full article…
The Perfect IT Setup for Home Business – Part 1 of 3: Hardware
This article describes a combination of computer hardware and peripherals that will maximise the efficiency of your workplace Click for the full article…
The Perfect IT Setup for Home Business – Part 2 of 3: Computer Security & Disaster Recovery
No matter whether you’re a copywriter like me, or you’re in an entirely different field of work, if you rely on a computer, then you need to ensure that it’s secure and that you can bounce back should you be struck by ‘disaster’. Click for the full article…
The Perfect IT Setup for Home Business – Part 3 of 3: Miscellaneous Software & Services
A quick look at some of the vast array of miscellaneous software applications and services that will help you make things happen quickly and efficiently in your home business. Click for the full article…
12 Job Application Tips for Copywriters
This article is for any writer - experienced or not - who plans to apply for a copywriting job. It presents 12 tips (in order of importance) on how to apply in such a way that you stand a chance of making the shortlist. Click for the full article…
The Rise and Rise of Article PR - What are the Implications?
Already a very popular method of achieving a high search engine ranking, article PR (aka article submission) has now entered the mainstream. As such, its popularity is increasing at a dramatic rate. While this is great for SEO copywriters like myself, there are some side-effects that need to be addressed if article PR is going to remain a viable search engine ranking technique. This article discusses some of those side-effects, along with how they might be addressed. Click for the full article…
SEO to Become a Dinner Party Topic
Thanks to a ground-breaking agreement between Dell and Google, SEO may soon be a mainstream topic of conversation. Dell, the world's leading maker of personal computers, has announced that it is testing a pre-installed package of Google software, including a Google-powered Dell home page, Google Desktop Search, and a Google Toolbar. Click for the full article…
Americans Favor Internet Over TV, But Do They Trust Your Website?
The Center for the Digital Future today released its results for the fifth year of their project, "Surveying the Digital Future." More people are using the Internet for more things, more often, but even though it's their most important source of information, they don't trust much of what they read. Do they trust YOU? This article discusses the Center's findings, and provides some key information about how to make sure your site is one of the trusted ones. Click for the full article…
Jagger, Google Analytics, and the Future of Search & SEO
Two big things have just happened in Google-land: Jagger and Google Analytics. Together, these two events may have changed the face of search forever. Click for the full article…
Some FAQs for Aspiring Copywriters
I get an email at least once a week from aspiring copywriters seeking advice on how to get a foothold in the industry. It's obviously a popular topic, so I thought I'd put some of the more common questions and answers on paper in the hopes that it might provide a bit of an insight. Click for the full article…
The Basics of SEO - Some FAQs
Search engine optimization (SEO) is a foreign field to a lot of people. Rarely does a day go by when I don't get asked a few questions on the subject. So I've decided to post this FAQ article in the hopes that it will help people understand the basics, and make them a little more comfortable with the whole domain. Click for the full article…
Using Free Reprint Articles - Some Questions Answered
Is it true that using free reprint articles gets you a higher search ranking? If so, what page comes up in the rankings? The page containing the article or your Home page? And what about other websites that publish the article? Click
for the full article…
Confused About Google's Index, Link Dampening, & No. of Links?
Unfortunately, there are a lot of fairly misleading articles out there. This article sets the records straight on a few important issues. Click
for the full article…
An SEO Glossary - Common SEO Terms Defined
SEO practitioners tend to speak in a language all of their own which is virtually impenetrable to the layperson. This glossary seeks to remedy that situation, explaining specialist SEO terms in plain English. Click
for the full article…
Google manipulates search results: A boost for small business?
Google is trialing an 'enhancement' to the way it displays its results. If a top ten ranking for your primary keywords has been eluding you, then read on! Click
for the full article…
Get a top 10 ranking without paying a cent
A content rich website is almost guaranteed to rank highly. Want to know how you can get your content for free? Click
for the full article…
Reprint
articles hijacked by text link ads - Great for authors!
Did you know that publishers can turn any word within
your free reprint article into an clickable ad? When
clicked, the page is ‘hijacked’ and your article
disappears! Click
for the full article…
Article PR headlines – the reader is secondary
A great headline can be the difference between having
your free reprint article published once (on your own
website…) and having it published hundreds, if
not thousands, of times all over the Internet. But the
rules for headlines have changed... Click
for the full article…
Is
the Internet history’s greatest hoax?
For a while, the Internet and the World Wide Web promised
to be the voice of the marginalized, the new democracy,
the great equalizer. But was it all just the world's
biggest hoax? Click
for the full article…
How
and when should I submit my website to Google?
Even if you haven’t built your site, or written
an copy, or even thought about your content, submit
your domain name to Google. Click
for the full article…
Optimum
SEO Keyword Density – A Real-Life Case Study
How many times should you use your primary keyword?
This case study helps answer that question. Click
for the full article…
PPC
v Natural Search – A Cost Comparison Case Study
Is natural search more expensive than PPC? Certainly
not! The following case study explains why. Click
for the full article…
10
Things to Expect from Your SEO Copywriter
Ten things you have a right to expect from anyone wearing
a name badge that reads “website copywriter”,
“SEO copywriter”, “internet copywriter”,
or “web copywriter”. Click
for the full article…
Beat
Google’s Dampening Link Filter with Article PR
Google may have introduced something called a “Dampening
Link Filter” into its indexing algorithm. This
article explains how you can avoid being penalized.
Click
for the full article…
How
to Top Google with Article PR
Optimizing your site for keywords is easy. Generating
links back to your site is much more challenging. But
it can be done; and you don’t need a huge budget.
Click
for the full article…
10
Things You Should Expect From Your IT Copywriter
In order to write compelling IT copy, you need a professional
IT copywriter. So how do you find one? The following
10 tips will give you a good understanding of the qualities
to look for in an IT copywriter. Click
for the full article…
Successful
Documentation Projects – Part 1 of 3 – ‘Understanding’
So you’re responsible for managing a documentation
project. Before jumping into the writing, it's a good
idea to understand the scope of the project. Click
for the full article…
Successful
Documentation Projects – Part 2 of 3 – ‘Specifying’
You know who your audience is, what they’re trying
to achieve, how the product enables them to achieve
it, and what the audience requires of the help. Now
it’s time to spec out your intentions. Click
for the full article…
Successful
Documentation Projects – Part 3 of 3 – ‘Writing’
So you understand your user documentation project and
you’ve specced it out. Now you’re ready to
write. Here’s some tips to help you on your way.
Click
for the full article…
Home
Business PC Security for Dummies
The Internet is a powerful tool for home-based businesses.
If used effectively, it can be your best friend; but
if you don’t secure your computer, it can be your
worst enemy. Here are some protection tips and links
for the layperson. Click
for the full article…
A
Day in the Life of a Freelance Copywriter
Ever wanted a job where you could spend all day, every
day, writing clever and inspiring prose? Yes? Well don't
become a freelance copywriter! This article discusses
11 daily rituals involved. Click
for the full article…
10
Tips for Aspiring Freelance Copywriters
Here are a few tips and FREE tools which I help most
aspiring copywriters make the move into freelance copywriting.
Click
for the full article…
12
Handy Tips for Generating Leads through Cold-Calling
Cold calling can be a great way to generate quality
leads. So you need to do it right. Following are some
tips and FREE tools which will help you do just that.
Click
for the full article…
Successful
websites don't set out to sell
Most vendors and service providers think of their website
as a sales tool. But this is a fundamentally flawed
perspective - adopt it at your peril. Click
for the full article…
How
to get your customers to trust your website
In the face of a declining trust in the Internet, there’s
definitely value in creating a website which can be
trusted by your visitors. But how do you do it? Click
for the full article…
Web
Copy – How Much is Enough?
These days, there’s widespread acceptance that
a website is an integral part of the marketing plan
of any business. Likewise, it’s commonly accepted
that web copy is a vital component of any website. But
how much web copy is enough? Click
for the full article…
Writing
Benefit-Driven Web Copy – 4 Steps to More Sales
You've identified the benefits you offer your customers,
but how do you turn a list of benefits into engaging
web copy which converts visitors into customers? (Includes
FREE templates.) Click
for the full article…
SEO
for CEOs – Search Engine Optimization Unmasked
for CEOs
If you’re like most other CEOs, the term “search
engine optimization” will mean very little. Either
that or it means expense! But it doesn’t have to
be that way… If you feel like you’re standing
in a dark room handing money to strangers to get you
in the search engines, then this SEO article is for
you. Click
for the full article…
Engage
Your Customer – Write About Benefits
If you’ve ever sat down to write a sales letter
and wondered how you’re going to grab your reader’s
attention, or you’ve ever gone ‘round in circles
writing draft after draft of web copy without ever hitting
the mark, then this copywriting article is for you.
Click
for the full article…
.com
Not Listed in Regional Yahoo? Don’t Despair!
If you’re a non-American business with a .com web
address, and your regional Yahoo ranking is important
to you, then my story might interest you. Click
for the full article…
How
to Make the Most of Your Website Copywriter
Understand the commercial realities of the copywriter,
and your copywriting job will take less time, be frustration-free,
be more engaging, and earn you more money. Click
for the full article…
Writing
SEO Copy - 8 Steps to Success
By following these 8 simple SEO copywriting guidelines,
you’ll be able to overhaul the copy on your website
ensuring it’s agreeable to both search engines
and visitors. Click
for the full article…
SEO
Trade Secrets
8 Great Tools for Search Engine Optimization. Click
for the full article…
10
Things You Should Expect From Your Website Copywriter
Before engaging a website copywriter for your next project,
ask them whether they’re able to provide you with
the following ten copywriting essentials… Click
for the full article…
Writing
Helpful Help
If you can tick every item in the following checklist,
you’ll be well on your way to usable online help
that both your readers and your managers will thank
you for. Click
for the full article…
Wording
Up Your Website
Back to basics. Forget funky design, good copywriting
is the key to a clear and intuitive website. Click
for the full article…
Writing
Newsletters – Tricks of the Trade
Follow 10 simple copywriting rules of thumb, and you’ll
soon be writing great newsletters and reaping the rewards.
Click
for the full article…
No
More Estate Agent Fees
Follow a few simple guidelines, and marketing your own
home can be easy. And it will save you thousands. Click
for the full article…
35%
Revenue Increase… from Your Website!
35% of visitors fail to achieve their goal when they
visit company websites! By following 2 simple copywriting
rules, you can increase your web-derived revenue by
1/3 or more! Click
for the full article…
Architect
or Building Designer – Who Do You Choose?
Thinking of building a new home or complex? Will you
use an architect or a building designer? Click
for the full article…
10
Feng Shui Tips for a Better Life
Ever walked into a house that felt like home? Ever reminisced
about the best year of your life, and wondered why everything
came together for you? It could be Feng Shui. Click
for the full article…
Negative
gearing made easy
There’s always a lot of talk about negative gearing.
Most of it makes the whole thing sound extremely complicated.
But really, it’s quite simple. Click
for the full article…
Why
Use a Property Manager?
Most experienced property investors use property managers.
Why? Because they make you money. Click
for the full article…
Customer
Service – the Real Estate Revolution
Traditionally, real estate has been viewed as a sales
industry. But perceptions are changing. Agents around
the country are coming to believe that the key to real
estate success is service – not sales. Click
for the full article…
Them’s
the breaks…
Surfing on the Central Coast is more a lifestyle than
a pastime. And with 31 official beaches, it’s no
surprise! Click
for the full article…
Live
your life on the Central Coast
Why spend every daylight hour scraping together enough
money to pay a monumental mortgage or to pay off the
landlord’s investment property while your dream
home slips out of reach? Click
for the full article…
10
Tips for Tech-Writers
Tech-writing is a tricky business. It’s not a very
high profile industry, so there’s not much support
around. Follow these 10 quick tips, and you’ll
be well on your way to a satisfying tech-writing career.
Click
for the full article…
Tech-writers
– a necessary evil
New to tech-writing, or thinking about starting? The
key to success is recognising that tech-writers are
a necessary evil. Click
for the full article…
5
Ways to Deal with ADHD
With an increasing number of our youths suffering ADHD,
stress syndromes, unemployment, depression, drug use,
crime and higher rates of youth suicide than ever before,
today’s parents and teachers are finding their
roles more and more difficult. Click
for the full article…
Fraser
Island – Escape Forever
For all its conveniences, modern living leaves a lot
to be desired. Try something elemental. Try something
that soothes your soul. Try Fraser Island. Click
for the full article…
Finally…
A Finger Fone!
Maxwell Smart look out… the Finger Fone is here.
Japanese telecom giant, NTT DoCoMo, has developed a
real-life finger telephone they call “FingerWhisper”.
Just stick your finger in your ear! Click
for the full article…
Online
Anywhere? The Truth About Centrino…
Is the futuristic world of connecting to the Internet
from anywhere already upon us, or is Centrino little
more than a great Intel marketing campaign? Click
for the full article…
Control
Your Documents with a Supercharged Outlook
Did you ever wish Microsoft Outlook had just that little
extra grunt? Well now it does! Level 31 is a toolbar
which sits in Outlook and allows you to take the driver’s
seat and control your business processes. Click
for the full article…
Race
and Racism – Some Concepts Defined
Despite adamant claims to the contrary, racism continues
to plague many peoples around the world. The first step
toward resolving issues of racial intolerance and prejudice
is to develop an understanding of the underlying concepts
and their labels. Click
for the full article…
Get On the Search Engines
Over 80% of Internet users find what they want using Search Engines. Will they find you? Click for the full article…
Free Job Postings Now a Reality
Job Ahoy charges nothing to post a job ad - and never will! Click
for the full article…
